An investment bank better known for their ICO advisory services, SH Capital has recently signed a new service contract with Opiria. This blockchain powered platform is looking to build a global decentralized marketplace for the secure and transparent buying and selling of personal data.
July 23, 2018
SH Capital has just added the name of Opiria to their impressive list of clients. An investment bank with the track record of successfully handling investment deals worth over $300 million, SH Capital has gained the attention of the crypto community with their high-quality ICO advisory services. The company’s latest client Opiria is in the process of solving the industry’s long standing problems related to the unethical use of customer data.
Knowing the customers is a fundamental requirement for companies while designing innovative products and services for them. Precise personal data is also required for marketing and sales activities targeted towards a certain customer segment. This has resulted in data brokerage becoming a $250 billion per year business. However, unfortunately, many of the data brokers often resort to stealing, packaging and reselling of personal data just like any other commodity. Becoming increasingly aware of these unethical practices, consumers around the world have now started to actively protect their data privacy.
Opiria is in the process of creating a platform where the consumers will be able to earn money by monetizing their personal data. On the other hand, the businesses will be able to purchase personal data directly from consumers and compensate them with Opiria’s proprietary token called PDATA. The value of personal data will be expressed in terms of PDATA, and the tokens can be traded using smart contracts on the blockchain. Once fully operational, Opiria aspires to be the world´s largest decentralized personal data marketplace.
Utilizing the blockchain technology and the principle of choice, Opiria and PDATA will democratize the brokerage of personal data in a lawful, fair, secure, and transparent manner. With the help of this platform, the consumers will securely sell their personal data only to the buyers of their choice.
“We give companies access to real, reliable and high-quality consumer data and compensate consumers for their data with PDATA tokens – all the while respecting their privacy, in line with rigorous General Data Protection Regulation (GDPR) guidelines,” says a senior spokesperson from Opiria.
To find out more, please visit https://opiria.io/
About SH Capital: SH Capital is an investment bank with an extensive experience in venture capital and private equity deals, focused on ICO investment advisory services. The company’s Founder Ilya Anikin has the track record of carrying out a huge number of investment deals, totalling more than $300 million. A large number of crypto start-ups have benefited from the company’s pre-ICO and ICO support.
About Opiria: Opiria is a global decentralized marketplace for the secure and transparent buying and selling of personal data. It enables consumers to earn money by monetizing their personal data, allowing the companies to buy personal data directly from consumers and compensate them with PDATA Tokens. Opiria’s goal is to become the world´s largest decentralized personal data marketplace.